15 April, 2022

Space......."Dreams Worth Chasing"

Sierra Space has launched a new publicity campaign as part of its transformation plans called “Dreams Worth Chasing”.  This new initiative aims to honour those who have the courage to dream big dreams, the tenacity to chase their dreams even when others say it cannot be done, and those who achieved their big dreams and changed everything.

Sierra Space is a commercial space company trying to create and build the future of space transportation and infrastructure for low Earth orbit (LEO). Its commercialization Matthew Clarke, Senior Vice President of Marketing and Communications is leading this rebranding initiative.  “Our ‘Dreams Worth Chasing’ campaign and distinct brand identity will depict Sierra Space as an independent company, a leader in the fast-emerging and developing commercial space economy and a team focused on advancing humanity’s presence in space to benefit life on Earth,

The innovative work of the Sierra Space team and the resulting possibilities for our planet are an inspiration for any marketing and communications team and it is our privilege to share their story with the world.”

"Sierra Space is committed to empowering people and businesses to pursue humanity’s next great chapter,” said Tom Vice, Sierra Space CEO. “We are so pleased to have Matt join our senior leadership team during this inflexion point in time for Sierra Space, as we are poised for tremendous growth in this thrilling year ahead for our company.”

Following Sierra Space’s historic Series A $1.4 billion growth investment and $4.5 billion valuations from late last year, led by General Atlantic, Coatue and Moore Strategic Ventures, with participation from funds and accounts managed by BlackRock Private Equity Partners and AE Industrial Partners, Sierra Space’s new look signify a revamped drive to continue innovating, developing and commercializing space to make it affordable and accessible to all.

Sierra Space also recently outlined plans for an extensive recruitment drive that will nearly double its labor force and create 1,000 net new jobs in 2022 with the majority of positions being in Colorado and also distributed to other locations in Wisconsin, Florida and North Carolina.

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