It was confirmed last week that First Air and Canadian North are to merge, subject to government regulatory approvals. If all goes well, the two will complete the merger before the end of this year in a move that has been touted as a way to provide the best possible air services across the Arctic.
Should regulators give the go-ahead, the proposed Pan-Arctic airline will ditch the iconic and immediately internationally recognisable brand of 'First Air' and simply be known as "Canadian North". Confusingly, the aircraft will feature the new First Air livery, including its Inukshuk logo as shown above and the company plans to be based and headquartered in Ottawa.

There will be changes to routes and schedules, although these have not been released yet and should the merger go ahead, the airlines have committed to keeping customers up-to-date on all developments related to schedules and commercial flights on an ongoing basis.
The plan for the new wholly Inuit-owned airline is to offer more flights to more destinations and boost Arctic tourism in the communities it serves by increasing demand for tourist-related businesses and services. Although the news of the proposed merger has caused one international inbound travel firm to suspend sales of 2019 tour programme involving First Air flights until a clearer picture is known.