The Head of International Air Companies Service of Sheremetyevo International Airport said that the airport's success in the Chinese-European market is due to the strong attention it has paid to the needs of Chinese travellers as well as the airport's advantageous geographic position.
Speaking at the 2019 IAR Chinese-European Aviation Summit, Aleksandr Nikonov emphasized that Sheremetyevo particularly prioritizes on-time performance, development of innovative infrastructure, and the creation of a comfortable environment for Chinese passengers.
In 2017, Sheremetyevo became the first airport in the Moscow Air Cluster to obtain a China Friendly certificate, which acknowledges the high quality of services provided to Chinese passengers. The airport introduced a number of user-friendly features to cater to Chinese travellers, including the official website, voice announcements, and indoor navigation system all available in Chinese, among other languages.