04 September, 2020

ASTA Names American Its Airline Partner of the Year


 For the second consecutive year, the American Society of Travel Advisors (ASTA) named American Airlines its Airline Partner of the Year in the individual supplier awards.

“As demonstrated by their votes, ASTA members trust American to consider the travel advisor when the airline makes key decisions about how best to serve their customers,” said Zane Kerby, President and Chief Executive Officer for ASTA. “The guidance and knowledge customers receive from travel advisors is critical. For the second year in a row, American has shown it is the best at equipping the advisor community to serve the traveling public.”

The award recognizes companies that best support advisors, as voted on by the ASTA membership. ASTA is the world's largest association of travel professionals and strives to promote excellence within the travel industry, while recognizing professionals who make lasting contributions to the industry.

“We have strong relationships with our travel advisor partners and appreciate the key role they play in our shared goal of caring for customers,” said Kyle Mabry, Global Head of Leisure Sales for American. “We’re honored to receive this distinction and look forward to working closely with these industry leaders to help drive the return of travel demand.”

To better support advisors, American recently unveiled a new AirPass account management platform. Advisors will now be able to make real-time decisions for customers through updates, including enhanced fare transparency, full itinerary visibility and control of ticket from the time of booking to destination arrival through the new online tool. These updates were made based on feedback from the advisor community.
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