Turkish Airlines achieved the highest first five-month load factor (LF) in its history with 80.7% the airline has confirmed with its latest figures.
Upon the double-digit passenger increases in the first four months of 2018, the total number of passengers carried went up by 4% reaching 6.1 million passengers, and Load Factor stood at %78.6 in May. In May 2018, Total Load Factor improved by 1 point, with an increase of 3,6% in capacity (Available Seat Kilometer), while international LF increased by 1,7 points to 78% and domestic Load Factor stood at 83%.
In May, cargo/mail volume continued the double-digit growth trend and increased by 22%, compared to May 2017. Main contributors to the growth in cargo/mail volume, are domestic lines with 35% increase, Middle East with 31% increase, N. America with 29% increase, Europe with 24% increase and Africa with 22% increase. In May, N. America, Africa and Far East showed load factor growth of 5 points, 3 points and 1 point, respectively.
According to the January-May 2018 Traffic Results, during January-May, increase in demand and total number of passengers was 17% and 19%, respectively, over the same period of last year. Total number of passengers reached to 29.3 million. During January-May, total Load Factor improved by approximately 5 points up to 80,7%, recording the highest load factor in Turkish Airlines history for the first five months. While international Load Factor increased by 5 points up to 80%, domestic load factor went up by 2 points to 85%. Cargo/Mail carried during the first five months increased by 30% and reached 545 thousand tons, thanks to strong pick up in cargo/mail volume in May of 2018.
In other news, Brand Finance, one of the world's leading independent organizations in brand valuation and strategy consulting, announced the results of 2018 evaluation.
According to the announced results, Turkish Airlines was declared as the "Most Valuable Brand" of Turkey in all sectors. The national flag carrier, who was awarded this title once more again in recent years, now reinforces its leading position in its country with these results.
Commenting on the results, M. İlker Aycı, Turkish Airlines Chairman of the Board and the Executive Committee, “This year, once again, Turkish Airlines was declared as the most valuable brand of Turkey in all sectors. This is a great honour for us. We will keep working hard to properly carry this reputation as the greatest brand ambassador of our country on global scale.”
Brand Finance, which evaluates thousands of brands on a global scale through the researches that centred on finance and marketing variables, annually announces its ranking results, which are shaped according to the brand power and value criterias, to the attention of world public opinion and sectors every year since 1996.
